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XVII international analytical forum PHARMAPOGLYAD-2022

Date: February 17-18, 2022

Place: MERCURE KYIV CONGRESS CENTRE, Kyiv, str. V. Hetman, 6

Annual Analytical Forum “PharmaPolyad” is a specialized event for the leading leaders of the pharmaceutical business. For more than 17 years, it has been a meeting place for professionals in their field, who realistically assess the situation on the market and make forecasts regarding the development of the pharmaceutical sector. This is the only national forum of the highest level in Ukraine. During the forum, you will receive only verified information and facts, you will be able to take part in strategic discussions, and you will hear the speeches of key regulators and managers of leading companies.

A modern format, the best experts in their field, real practical cases, multi-panel sessions and discussions, interactive work – this is all waiting for you during 2 days. Discussion of the most important issues, online collective expertise, modern trends in the work of the farm market, development forecasts, special analytical information. Everything you need to know to meet the challenges of the times.

PREVIOUS PROGRAM

February 17 is the first day 

Event one

ECONOMY and PHARMA

  • Economics (х) is about our life
  • Money, medicine, hope
  • Farm Market of Ukraine. What drives the market?
  • The pandemic and the reaction of the pharmaceutical market in the world

Event two

STATE and PHARMA

  • Medicines and the law
  • Ministry of Health of Ukraine and Pharma
  • National census: past, present and future
  • Ukrainian electronic recipe. New rules or a new game?
  • State procurement 2022

The third event

MEDICINE and PHARMACY

  • Pharma 2020–2021. Untapped opportunities
  • COVID and PHARMA. 3rd year of confrontation

February 18 is the second day

Event four

ABOUT PERSONNEL, MARKETING, ADVERTISING, PROMOTION and PHARMA

  • Pharmacists 2022. Main trends
  • Again about the distance trade in medicines. Licensing. Logistics. Business
  • Advertising and man of the 21st century. Psychology, technologies, accounting
  • Measure 7 times…
  • Creative is bold!
  • Dimensions of preferences of Ukrainian consumers
  • Promotion of medicines in channels and beyond